CW11 Morning News "TRANSform Me" Transgender reality show

"TRANSform Me" Laverne, Nina & Jamie on CW11 Morning News- Monday, March 15th, 2010

TRANSform Me is a makeover show in which a team of three transgender women, led by the inimitable Laverne Cox (I Want To Work For Diddy), rescues women from personal style purgatory. Laverne and her ultra-glam partners in crime have undergone the ultimate transformation, so they're the perfect women for the job.

They'll travel the country in their tricked out fashion ambulance, siren blaring, and swoop into scenes of fashion disaster. They'll not only make women look better but feel a whole lot better about themselves. It's about discovering one's inner personal style.

Laverne and the girls will cruise from boutiques to beauty salons in search of just the right look. And they won't pull any punches with their subjects--or each other!

Each episode of TRANSform Me will cover the makeover of one woman who's written to the show asking for help. The subject expects to be made over for a reality show--but she doesn't know it's going to be by three transgender women.

Laverne and the girls then show up at the woman's home unexpectedly--like a transgender SWAT team! After everyone gets over the surprise, the ladies begin probing the woman's style and personality. Laverne and Co. may argue over the right course of action. They may push the woman way out of her comfort zone. But one thing's for sure: These ladies will get the job done.

Along the way, they'll be delivering a heaping helping of fashion tips and how-to information that anyone can use.

And at the end of each mission: a big reveal moment filled with tears, laughter and some serious OMGs. Then they hop in their fashion ambulance, and it's on to the next style crisis.

TRANSform Me. Three ladies who knew the kind of person they wanted to be--and made it happen. Now they're doing it for women everywhere!